Our core staf has been working together for over 20 years. We have long-term client relationships - such as our 17-year working relationship with an insurance carrier and our 15-year relationship with a manufacturer.
The PL Communications team of marketing communications professionals includes art directors, designers, writers, production managers, ad traffic managers, webmasters, videographers, special event coordinators, and marketing research experts.
We work closely with you to determine what strategy will work best to help you reach the audience you want. The end result is the most effective marketing communications for your product or service.
Paul Lavenhar, Principal
Paul Lavenhar has over 25 years of creative/media and marketing research experience. He has conducted marketing communications programs for such clients as Novartis, Rockwood Insurance, Capacity Coverage, MetLife, Selective, and Bertelsmann. He has published twelve books about regional economic trends. He has developed and written ads, press releases, newsletters, corporate profiles, and promotional materials for over 300 companies. He has developed, executed, and analyzed marketing research projects for insurance companies, small businesses, pharmaceutical companies, medical centers, professional services companies, and manufacturers. His unique combination of experience provides clients with creative campaigns based on a thorough understanding of the marketplace.
Mary Jean Murphy, Director of Market Research
Mary Jean’s 25 years of experience includes conducting quantitative and qualitative research for some of the largest companies in the country including MetLife, Selective, CHN PPO, AT&T, Steelcase, IBM, and Westinghouse. She has conducted thousands of interviews with insurance agents, small business owners, industry leaders, and business senior executives. Mary Jean also supervises large-scale telemarketing and market research programs.
Louanne Stebor, Creative Director
Louanne has served as Creative Director for several advertising agencies before joining our firm. She has produced marketing materials for such clients Selective, MetLife, New York Life, MONY, Novartis, Johnson & Johnson, Pharmacia, Sony, and Blue Cross/Blue Shield of NJ, among many others.